Diesel Men's DZ7344 Gunmetal-Tone Stainless Steel Watch

Brand: Diesel

Features:

• Gunmetal-tone watch with cushion-shape case featuring orange dial contrasts, trio of subdials, and red spring-wrapped pushers
• 55 mm stainless steel case with mineral dial window
• Quartz movement with analog display
• Stainless steel link bracelet with fold-over clasp wand double push-button safety
• Water resistant to 100 m (330 ft): In general, suitable for swimming and snorkeling, but not scuba diving

Details: The Diesel Story Diesel Watches Diesel: Renzo Rosso created the Diesel brand in 1978, choosing the name because it is easy to understand, pronounced the same way around the world, and has a rugged feel about it; at that time, Diesel was also considered an “alternative energy” so it was representative of an alternative taste in casual wear. In 1985 Renzo Rosso acquired sole control of Diesel and surrounded himself with an international team of talented designers and staff. Diesel launched its first ‘For Successful Living’ advertising campaign in 1991, instantly establishing a reputation for innovative marketing. The brand’s first flagship stores, in New York, Rome and London, opened in 1996. From the Manufacturer Combining slick gunmetal plating, a boldly designed case and red accents, Diesel men's collection showstopper BAMF brings big attitude and even bigger style.